A hexagonal-shaped virtual gallery was created. It displays, as its name suggests, six different paintings. The development of the ‘Hexagon’ application was targeted as an online application, which can be used for gathering large-scale quantitative data as the basis for statistically significant proof for qualitative targeted questions. To be able to test all four interactivity modes towards the proposed extended evaluation framework, and thereby to reach a larger number and broader spectrum of users, a client-server web application was implemented. Its purpose was to track the users’ activity with the four interactivity modes, and more specifically to track the duration each user spent on selected web pages, to register specific user actions and to store the corresponding data in a database which would allow for subsequent statistical processing.
The different behaviour and intensity of users’ actions have been defined through a set of parameters (as LoD, IRO and OL) introduced to evaluate user engagement in the various phases.